Roamler Blog
Discover our retail and tech insights, articles & tips to empower your business! Grow your retail knowledge on various distribution channels and topics.
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In store execution
Festive season: what are the challenges for FMCG brands and retailers?
The festive season is a strategic time for FMCG brands, where flawless in-store execution is essential. From stock management and seasonal merchandising to strategic promotions, brands are facing multiple challenges.
How to build a Mystery shopping project? A step by step guide
This step-by-step guide explains how the mystery shopping process works, from defining project goals to analyzing the results.
The power of Mystery Shoppers to improve retail experience
See how mystery shoppers can elevate customer satisfaction and boost brand compliance by providing unbiased feedback on their retail experience.
On trade / Out of home
Dutch Horeca in 2024: A Year of Contrasts
Dutch Horeca in 2024: A Year of Contrasts As we wrap up 2024, it’s time to reflect on how the Horeca market has evolved over
The Evolution of Fast Casual and Social Dining Restaurants Across Europe
Dining habits and restaurant culture differ significantly across Europe, with each country reflecting its own traditions. In this article, we explore key trends in the European restaurant industry.
What are the most popular coffee brands in the Dutch on-trade market
Which brands dominate the market in terms of market distribution? What type of coffee is most commonly served? Are there any differences across the Dutch territory?
Consumer reports
Consumer Report: 10-minute grocery delivery services
In this Consumer Report we present an overview of consumer preferences when it comes to fast grocery delivery services.
Consumer Report: Holiday merchandising | Trend review
In this Consumer Report we present a trend review regarding Food & Beverages Holiday merchandising.
Consumer Report: Black Friday Shopping
In this Consumer Report we present European statistics regarding Black Friday Shopping.
Crowd
Building a flawless brick-and-mortar experience in the omnichannel era
When it comes to brick-and-mortar stores, retailers must keep in mind that shoppers no longer visit physical stores because they must but because they want to.
3 ways to drive sales in convenience stores with a Crowd
Convenience stores are difficult to trace and categorize in updated databases. Here are 3 ways a professional Crowd can help your business drive growth in this channel.
Winning the “epilator challenge”: lift up seasonal sales through the Crowd
Sales of products such as epilators, shavers, trimmers and travel-sized hair care products increase during the hottest months of the year. How can Consumer Electronics manufacturers ensure they don’t miss out on this commercial opportunity?
Online Reviews
Tech
Roamler partners with Go Zero Charge
Roamler is proud to announce a partnership with Go Zero Charge: a UK company that is taking EV charging to another level. Together, we are creating stress-free surveys and installations for all customers.
40% of housing corporations is risking a fine
In just a few months, housing corporations must install a properly working smoke detector on every floor of every corporation home. Are housing corporations prepared for this challenging job?
Expanding to new countries during a global pandemic Phase 3: Insights into a crisis in the making
Due to the rapid shifts imposed by COVID, over the past 12 months, we have recorded significant changes in in-home installations.
Roamler Newsletter
Get the latest insights, innovations, and opportunities when it comes to efficiency for your business.
Latest company news
Roamler and Trax join forces and are ready to digitalize in-store execution.
With optimized time in-store for field forces and detailed insights in 24 hours we bring more value to CPGs.
Roamler launches in Ireland
Checkout Magazine talked to John Noel O’Leary, market lead Ireland for Roamler, about Roamler’s recent launch in Ireland.
Interview with a Product Owner
How are things at Roamler’s Product department? Read it in this interview with one of our Product Owners.
Featured article
Discover our latest report on Tomatoes on the vine
market
This report delves into a comprehensive analysis of tomatoes on the vine in the UK and Germany over two distinct periods, from June 2022 to May 2023 and June 2023 to May 2024.