The challenges of out-of-stock in Europe
The European OOS rate is around 8.6% and about one third of OOS situations can be attributed to replenishment problems. How do consumers respond to that?
The European OOS rate is around 8.6% and about one third of OOS situations can be attributed to replenishment problems. How do consumers respond to that?
Supermarkets are still the preferred channel during the back-to-school season, but how do busy parents select the right retailer for their BTS shopping?
What are the main challenges that prevent retail professionals from reaching their ideal customers? Recent research shows 3 main trends impacting the retail landscape today.
The European ice cream market keeps on growing, but are supermarkets and convenience stores compliant in attracting more customers with branded materials and promotions?
In summer millions of Europeans are driving long hours to reach tourist destination; an incredible growth opportunity for petrol stations.
Vous achetez le même produit dans la même enseigne, parfois dans la même ville, voire la même rue, et pourtant votre expérience d’achat diffère, à chaque fois…
It’s summertime and many SKUs are expected to experience a boost in sales, especially in areas that draw large numbers of tourists. How do you make sure your in-store execution helps you hit the right numbers?
Sales of products such as epilators, shavers, trimmers and travel-sized hair care products increase during the hottest months of the year. How can Consumer Electronics manufacturers ensure they don’t miss out on this commercial opportunity?
Can the Crowd also take up a more active role such as performing sales? Here are the main 6 reasons why we believe it works!
Our fruits and veggies monitor helps the main players in the supply chain gain a unique picture of how fruits and veggies are marketed within hard discounters across Europe.