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Roamler Blog
Discover our retail and tech insights, articles & tips to empower your business! Grow your retail knowledge on various distribution channels and topics.
Featured article
Discover our latest report on Raspberry and Blackberry Markets
This report aims to provide a comprehensive analysis of the Raspberry and Blackberry markets in France, Germany, and Poland, focusing on price developments and the country of origin spread across various retailers.
Featured article
The perfect serve as a driver for sales
The perfect serve offers a lot of value for the brand, consumers, and the hospitality industry. But how can a brand gain insight into its execution? We’ll explain using a case study from AB InBev, the world’s largest brewing chain.
Latest retail and Out-Of-Home news
Consumer Report – Sustainable Packaging
We have asked our European community of app-users about sustainable packaging, providing you with insights on their intentions and preferences.
Consumer Report: Hard Discount – Consumer behaviour
It’s no secret that hard discount has been growing substantially in recent years. Established grocery brands wonder: How can we design relevant promotions to retain our customers in hard discount channels?
Consumer Report: Fresh Produce & Covid-19
Experts state the Covid-19 pandemic influenced global food and vegetable consumption. Gaining insight into the more current fresh produce consumption behaviours could therefore be of extra importance and value.
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Infographic: looking good during the holidays!
With lots of family gatherings and parties, the Christmas holidays surely put women under more pressure to look good. What are the most sought after products during this time of the year? Our infographic tells you all about it.
Infographic: crazy about chocolate milk!
According to our latest research chocolate milk is the preferred hot beverage during the winter. Interested in knowing more about how Europeans consume this sweet treat? Explore our infographic!
Out of stock: a major issue in-store
Out-of-stocks are a major issue for manufacturers and retailers. To illustrate this challenge, we studied the Tea Drinks category in nearly 200 French hypermarkets and supermarkets in August.
Infographic | Sustainable Packaging
We asked our large European Roamler community to tell us about their consuming behaviour and preferences when it comes to sustainable packaging.
Understand the implementation of your category on the shelf: the example of energy drinks
The reality of the shelf is sometimes far from the theory of planograms! Find out what key indicators you can measure, in order to better understand the implementation of your category in-store.
Infographic | Hard Discounters
We have asked our European Roamler community of app-users about their hard discounter consumer behaviour, providing you with insights on their shopping motives and preferences.
Alcohol-free beer: 4 insights
Alcohol-free beer is clearly in the spotlight during the Grand Prix. We took a closer look at our data to find out more about the availability of alcohol-free beer and collected 4 striking insights.
Consumer Report – Sustainable Packaging
We have asked our European community of app-users about sustainable packaging, providing you with insights on their intentions and preferences.
Innovations have arrived on shelves!
As every year, our French team have followed 5 innovations and observed that beyond the presence, the quality of execution on the shelf is essential for a successful launch.