Roamler Blog
Discover our retail and tech insights, articles & tips to empower your business! Grow your retail knowledge on various distribution channels and topics.
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In store execution
What is the potential for installing fridges in-store?
We have relaunched our survey in 140 hypermarkets to identify the potential of all the branded fridges in four areas of the store: snacking, ice cream, drinks and checkouts. Discover the results.
Dealing with decreasing promotional distribution in-store
Our data shows a 5% decrease in second placement distribution. However, improving promotional distribution with only 3%, leads to 1% additional revenue. The question here is; how to achieve this 3% improvement?
The end of the year for retailers and manufacturers: the importance of data and insights
How can manufacturers and retail chains make sure they look at the right set of data during sales peak times?
On trade / Out of home
Kombucha: consumer needs and the potential in the Out-Of-Home market
What are the consumer needs regarding Kombucha, and what is the potential in the out-of-home market? We combined our European consumer insights with our Market Monitor data to answer this question.
International French Fry Day!
Today is International French Fry Day, but are French Fries French and what are the latest trends on French Fries? Read all about it in this article!
Home delivery shows exceptional growth figures!
Home delivery is growing against the odds. Together with Foodclicks, Datlinq researched the latest numbers on home delivery!
Consumer reports
Consumer report: the strawberry season
The strawberry season has just started, giving rise to a strong increase in consumption throughout Europe. We have asked our Community to tell us more about their purchasing habits around the most beloved red fruit.
Consumer report: dairy or dairy-free?
In recent years the market of dairy-free alternatives has witnessed an incredible rise in sales. We’ve asked our community to tell us about their preferences in terms of taste, shopping channel and much more.
Infographic | Sustainable Packaging
We asked our large European Roamler community to tell us about their consuming behaviour and preferences when it comes to sustainable packaging.
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Tech
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Featured article
Discover our latest report on Tomatoes on the vine
market
This report delves into a comprehensive analysis of tomatoes on the vine in the UK and Germany over two distinct periods, from June 2022 to May 2023 and June 2023 to May 2024.