Category: Resources

Our fruits and veggies monitor helps the main players in the supply chain gain a unique picture of how fruits and veggies are marketed within hard discounters across Europe.

Immediacy provided by crowdsourcing is not only useful to producers, retailers have just as much to gain when it comes to capturing real-time feedback on what’s happening in-store. Learn more about 4 pain-points Crowdsourcing can help retailers with.

What really happens in-store still holds lots of blind spots for both manufacturers and retailers. What are the main in-store problems brands and retailers must avoid in order to keep a competitive edge?

Today users’ opinions strongly effect sales for all industries and product categories. With 97% shoppers claiming to consult an average of 6 reviews before a purchase, how can brands get the right exposure and increase sales?

6 out of 10 consumers prefer shopping for electronics and appliances in brick-and-mortar stores. This represents an invaluable opportunity for retailers and manufacturers to up-sell and cross-sell.

Although merchandising is a key component of the purchase process, much of the investment made in-store often goes to waste. This is where crowdsourced merchandising comes into play bringing along some interesting, innovative benefits.

The Convenience channel has seen an increase in visits over the last few years. What are the main reasons and the most sought after products? We have asked our large community of shoppers about their purchasing practices at convenience stores.