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Roamler Blog

Discover our retail and tech insights, articles & tips to empower your business! Grow your retail knowledge on various distribution channels and topics.

Featured article

Roamler Awards are back!

Welcome to the second edition of Roamler Awards, the competition for the best displays in-store and Out-of-home.

 

Featured article

The perfect serve as a driver for sales

The perfect serve offers a lot of value for the brand, consumers, and the hospitality industry. But how can a brand gain insight into its execution? We’ll explain using a case study from AB InBev, the world’s largest brewing chain.

Latest retail and Out-Of-Home news

roamler insights newsletter

Roamler Newsletter

Get the latest insights, innovations, and opportunities when it comes to efficiency for your business.

Latest tech news

Featured FAQ: Overview performed work

In this article we dive into Roamler’s way of reporting back to you, giving you an answer on the Frequently Asked Question “How do we get insight into the performed work and results?”.

Client Success Story: ESWE

How our plug and play platform enables businesses to scale in e-mobility. Read more about our collaboration with ESWE.

Roamler partners with Egg

Roamler is proud to announce a partnership with Egg: a UK company that helps its customers make better, greener choices by offering in-home solutions.

Latest company news

The Evolution of Bakeries and Coffee Shops in the Netherlands

The Evolution of Bakeries and Coffee Bars in the Netherlands In this article we will explore the current landscape of Bakeries and Coffee Bars in the Netherlands. Over the years, bakeries and coffee bars have evolved significantly to adapt to changing consumer preferences and lifestyles. Let’s delve into the data to understand the current landscape and evolution of these establishments in the Netherlands. The Evolution of Bakeries in the Netherlands The Netherlands counts over 3700 bakeries. What’s particularly noteworthy is the increasing digital footprint of these establishments, with 70% now maintaining an online presence, a trend observed over the past

The Dutch Terrace Culture – Figures and Insights

The Dutch Terrace Culture – Figures and Insights We will explore which segments have the most terraces, in which Dutch regions terraces are most developed, and which menu items are most common on the terrace. Having a terrace offers various advantages for dining and drinking establishments. It increases seating capacity, allowing more guests to be accommodated. Serving more guests usually translates to higher revenue due to increased volume. Additionally, it enhances visibility from the outside, attracting more potential guests. Furthermore, it can contribute to differentiation from other dining & drinking establishments. As mentioned in previous articles, the Dutch dining and

Flat growth in the Dutch eat and drink universe: which segments are the most impacted?

Flat growth in the Dutch eat and drink universe: which segments are the most impacted? In this article we will analyze the growth trends in the Dutch Eat and Drink sector over the past years. While the Dutch Eat and Drink sector has historically enjoyed an annual growth rate of 3% since 2017, the past year has seen the growth rate falling to 0% indicating a substantial shift in consumer preferences. Indeed, the onset of the global pandemic led to unprecedented challenges for the industry, impacting various segments differently. In this article, we will analyse which segments are the most

How to grow the performance of your retail promotions? The 1% rule

How to grow the performance of your retail promotions? The 1% rule Discover in this article how to maximize the effectiveness of your retail promotions with accurate in-store data. With pressure on resources and rising wages, it has become more challenging for retailers to ensure that customers can find the groceries they are looking for every day. In these times, for both retailers and manufacturers, it is more important than ever to get the most out of their investments. Especially within promotional sales, there is still a lot of growth to be achieved. If executed perfectly, promotions are of great

How to organise tomorrow’s sales force?

How to organise tomorrow’s sales force? We questioned Sales Reps across Europe (The Netherlands, France and United Kingdom) in 2023 to know more about their tasks and the organisation of their work.  Discover below the main takeaways. 🇬🇧 Access the infographic in English 🇫🇷 Accéder à l’infographie en français

Is the Out of Home market in the aftermath of Covid?

Is the Out of Home market in the aftermath of Covid? In this article, we will take a look at the post-Covid landscape of the European Out of Home market, focusing on varying closure rates in different countries and the factors influencing these trends. In the ever-changing Out of Home landscape, there has been a significant transformation in the number of food and beverage locations in October. Reports about the number of closures in the European market have been regularly featured in the news. In this article, we dive deeper into this topic by providing an overview of the current

A revolution in retail execution

How can data and tech deliver better results at lower costs? We will explore this question with Thomas van Zoggel, Team Lead Customer Success at Roamler.

strengthen joint negotiations in retail

How to strengthen joint business negotiations?

Quantify the value of your brand’s space to negotiate optimal shelf space and build stronger partnerships with retailers. Download our insights article below to learn what data you need and how to obtain it!