Is your seasonal merchandise managed correctly?
Seasonal products are displayed earlier each year. But do retailers also plan and carry out their seasonal merchandising correctly?
Seasonal products are displayed earlier each year. But do retailers also plan and carry out their seasonal merchandising correctly?
Quantify the value of your brand’s space to negotiate optimal shelf space and build stronger partnerships with retailers. Download our insights article below to learn what data you need and how to obtain it!
Gaining insight into retail execution and ensuring brand compliance are critical for driving sales. This article explores how mystery shopping and compliance audits can improve retail experience and execution
The recent warm weeks were the perfect time to ask our large community to tell us about their consumption of and purchasing behavior regarding ice cream. Learn about the European ice cream preferences in our latest consumer report.
The reality of the shelf is sometimes far from the theory of planograms! Find out what key indicators you can measure, in order to better understand the implementation of your category in-store.
We have asked our European Roamler community of app-users about their hard discounter consumer behaviour, providing you with insights on their shopping motives and preferences.
Alcohol-free beer is clearly in the spotlight during the Grand Prix. We took a closer look at our data to find out more about the availability of alcohol-free beer and collected 4 striking insights.
As every year, our French team have followed 5 product launched and observed that beyond the presence, the quality of execution on the shelf is essential for a successful launch.
In retail execution, a lot is being measured. Often, however, measurements on the shop floor are one-off, while repeated and frequent measuring has many advantages.
We have relaunched our survey in 140 hypermarkets to identify the potential of all the branded fridges in four areas of the store: snacking, ice cream, drinks and checkouts. Discover the results.