News, resources & tips
Consumer report: Meat Substitutes
To learn more about how and why consumers are slowly moving towards a meatless lifestyle, we asked our community of mobile users to tell us about their consumption of meat alternatives. Find out all answers in our Meat Substitutes consumer report.
Checking OTC execution in pharmacies: a possible challenge
Pharmacies remain a key channel for OTC meds in Europe. How can you check distribution and the impact of in-store recommendations?
Driving sales in convenience stores: 3 ways the Crowd can help
Convenience stores are difficult to trace and categorize in updated databases. Here are 3 ways a professional Crowd can help your business drive growth in this channel.
The challenges of out-of-stock in Europe
The European OOS rate is around 8.6% and about one third of OOS situations can be attributed to replenishment problems. How do consumers respond to that?
Winning over Gen X and baby boomers in today’s retail landscape
While marketers should definitely keep their eyes on the new generations of shoppers, they shouldn’t overlook the expectations of Gen X and baby boomers.
How mobile workforce management solutions will help retailers in 2020
The retail landscape is expected to change more by 2020 than in the last 50 years and field experts believe that mobile-workforce management applications will make real the difference.
Back-to-school shopping 2019: how retailers can meet parents’ needs
Supermarkets are still the preferred channel during the back-to-school season, but how do busy parents select the right retailer for their BTS shopping?
The 3 main trends impacting retail
What are the main challenges that prevent retail professionals from reaching their ideal customers? Recent research shows 3 main trends impacting the retail landscape today.
Increasing the compliance of branded ice-cream freezers
The European ice cream market keeps on growing, but are supermarkets and convenience stores compliant in attracting more customers with branded materials and promotions?