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Roamler Blog
Discover our retail and tech insights, articles & tips to empower your business! Grow your retail knowledge on various distribution channels and topics.

Featured article
The perfect serve as a driver for sales
The perfect serve offers a lot of value for the brand, consumers, and the hospitality industry. But how can a brand gain insight into its execution? We’ll explain using a case study from AB InBev, the world’s largest brewing chain.
Latest retail news

Infographic: Let’s “TACO” about Fast Food!
93% of Europeans enjoy a good fast food meal from time to time. In this infographic we tell you more about it!

Infographic: Our “loaf” for bread!
Bread is one of the most beloved foods, with 96% of Europeans eating it on a regular basis. Find more interesting bread facts in our latest infographic.

Infographic: Let’s make coffee!
60% of Europeans own a portioned espresso machine, operated either with capsules or pads. Find out more with our infographic!

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Highlight the arrival of your innovations on the shelf!
Beyond the inevitable ND follow-up, we wanted to remind you how important it is to properly highlight these within the store, for a successful launch. Discover our key indicators on the 4 innovations monitored this year.

Spotlight on Christmas chocolates
To evaluate the place of each retailer, we have recorded all the Christmas chocolate promotions in 100 stores.

Implementation of innovations disrupted by the lockdown
The lockdown has disrupted the launch of many innovations. Roamler investigated 4 innovations launched during this particular period.

How to prevent out-of-stock in-store?
Out-of-stock is responsible for a loss of more than €1.2 billion in hypers in 2018. Discover our key insights to reduce this.

Featured FAQ: Overview performed work
In this article we dive into Roamler’s way of reporting back to you, giving you an answer on the Frequently Asked Question “How do we get insight into the performed work and results?”.

Out of stock: a major issue in-store
Out-of-stocks are a major issue for manufacturers and retailers. To illustrate this challenge, we studied the Tea Drinks category in nearly 200 French hypermarkets and supermarkets in August.

Understand the implementation of your category on the shelf: the example of energy drinks
The reality of the shelf is sometimes far from the theory of planograms! Find out what key indicators you can measure, in order to better understand the implementation of your category in-store.

Alcohol-free beer: 4 insights
Alcohol-free beer is clearly in the spotlight during the Grand Prix. We took a closer look at our data to find out more about the availability of alcohol-free beer and collected 4 striking insights.

Innovations have arrived on shelves!
As every year, our French team have followed 5 innovations and observed that beyond the presence, the quality of execution on the shelf is essential for a successful launch.