News, resources & tips
Data-driven sales and marketing in Out-Of-Home
Roamler and Datlinq: a full end-to-end data-led and technology-enabled route to market in Out Of Home.
Technology not the goal, but a handy tool
The market has been overwhelmed with a wide range of technological solutions to map retail execution. Our advice? Start with the basics.
Consumer Report: Whole Wheat
In this consumer report we present European findings about Whole Wheat consumption and purchasing behavior.
Roamler and Trax join forces and are ready to digitalize in-store execution.
With optimized time in-store for field forces and detailed insights in 24 hours we bring more value to CPGs.
Consumer Report: Frozen Fast Food
Curious to learn how Europeans buy and consume Frozen Fast Foods such as oven pizzas, pastries and snacks? Read the findings in our latest Consumer Report.
Getting ready for Black Friday 2020 with ratings and reviews
With most consumers planning to buy online and shoppers already researching products, ratings and reviews are key for both manufacturers and retailers.
Are brick-and-mortar stores still shopable?
Are the consumer’s basic shopping needs still properly covered inside the stores? 2 out of 5 shoppers report frequently experiencing empty shelves and disorganized inventories.
Consumer Report: Fast Food
We asked our large community of mobile users to tell us more about their fast food habits. Curious to learn how Europeans purchase and consume fast food? Read all the findings in our latest Consumer Report.
Valentine’s Day shopping: a huge opportunity for retailers
Most shoppers don’t plan ahead for Valentine’s gifts and search directly in their area, giving retailers a huge opportunity to increase sales.