Roamler Blog
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In store execution

How to solve the main in-store challenges?
What really happens in-store still holds lots of blind spots for both manufacturers and retailers. What are the main in-store problems brands and retailers must avoid in order to keep a competitive edge?

Up-selling and cross-selling through consumer-driven innovations
6 out of 10 consumers prefer shopping for electronics and appliances in brick-and-mortar stores. This represents an invaluable opportunity for retailers and manufacturers to up-sell and cross-sell.

How crowdsourced merchandising improves in-store efficiency
Although merchandising is a key component of the purchase process, much of the investment made in-store often goes to waste. This is where crowdsourced merchandising comes into play bringing along some interesting, innovative benefits.
On trade / Out of home
Consumer reports

Infographic: crazy about chocolate milk!
According to our latest research chocolate milk is the preferred hot beverage during the winter. Interested in knowing more about how Europeans consume this sweet treat? Explore our infographic!

Infographic | Hard Discounters
We have asked our European Roamler community of app-users about their hard discounter consumer behaviour, providing you with insights on their shopping motives and preferences.

Are brick-and-mortar stores still shopable?
Are the consumer’s basic shopping needs still properly covered inside the stores? 2 out of 5 shoppers report frequently experiencing empty shelves and disorganized inventories.
Crowd
Online Reviews
Tech
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Featured article
Discover our latest report on Tomatoes on the vine
market
This report delves into a comprehensive analysis of tomatoes on the vine in the UK and Germany over two distinct periods, from June 2022 to May 2023 and June 2023 to May 2024.