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News, resources & tips

A collection of reports, news and studies from industry experts, on how to use Mobile Crowdsourcing to maximise efficiency

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The Rise of Healthy Snack Bars: How the Removing Guilt from Indulgence is Shaping a Whole New Consumer Need

According to Euromonitor, sales of bakery snacks, biscuits, confectionery, ice cream, snack bars, yoghurt and savory snacks — jumped 17.4 % to $145bn between 2010 and 2015.

retail
download

Roamler Consumer Report: Healthy snacking and supplements

What are the current purchasing trends for Europeans when it comes to healthy living? What do most Europeans consider part of a healthy lifestyle?

retail
report

Pick n Mix in the UK and Sweden: some comparative insights

Roamler Sweden conducted a task in which Swedish Roamlers were asked to answer some questions about the way in which they consume and relate to Pick n Mix candy.

news
retail

Infographic: coffee share of shelf

When it comes to coffee brands in-store, is the Geroge Clooney effect reaching its maturity?

infographic
retail

Infographic: the most convenient promotions

On a bargain-hunt? Roamler investigated the most convenient promotions in Europe!

infographic
retail

Infographic: Supermarkets hygiene check

Our community of Roamlers has visited more than a thousand stores in different European countries, to check their hygiene levels.

infographic
retail

Looking back at Christmas promotions of 2016

We asked Roamlers what kind of stores they like to visit to buy their Christmas gifts, including whether they prefer chain stores or independent stores, such as concept stores.

retail

Chocolate promotions outshine all others in France

hocolate and confectionary brands boasted the most spectacular promotions across the country.

news
retail

The importance of packaging

the packaging of a product can mean the difference between success and failure on the shelves. But what do consumers think?

retail