Find the right outlets to grow your business
Our Foodservice Database gives you access to millions of Foodservice outlets enriched with detailed market information, helping you identify high-potential prospects, prioritise your sales efforts and grow distribution faster.
Do your field teams spend time
on the locations with the highest potential?
Foodservice is the hardest channel in FMCG to see clearly. Most teams still target it on static lists and gut feel, and it costs them opportunities and time.
Outdated databases lead to wasted visits, missed opportunities, and poor territory planning.
Up to half of selling time goes to finding and driving to outlets that were never worth a visit (Industry estimation).
Meaning thousands of high-potential opportunities remain invisible to your commercial teams.
Only target the locations that are relevant
to your brand
With Foodservice Database, every outlet profile combines detailed commercial information, from venue characteristics and customer profile to menu intelligence, helping your teams focus on the opportunities with the greatest potential.
More than 30 outlet characteristics to filter from:
- ✓ Venue type
- ✓ Cuisine
- ✓ Chain or independent
- ✓ Outdoor seating
- ✓ Delivery or takeaway
- ✓ Opening hours
- ✓ Location
- ✓ Menu scraping
- ✓ Revenue estimation
- ✓ And many more...
Turn market data into commercial opportunities
Find your next customers
Build highly targeted prospect lists based on the outlets that best match your commercial strategy.
Prioritise your sales territories
Help your field teams spend less time searching and more time selling by focusing on the highest-potential outlets.
Grow distribution
Identify where your products are missing and uncover new opportunities across your market.
Launch products more effectively
Select the outlets most likely to drive a successful launch instead of taking a one-size-fits-all approach.
Keep your CRM up to date
Work with continuously refreshed outlet information instead of outdated contact lists.
Continuously enriched with market intelligence
Our database combines information from multiple trusted sources and continuously enriches it with structured outlet characteristics and field observations.
Instead of relying on a static list of businesses, you benefit from market intelligence that evolves alongside the Foodservice landscape.
Less time prospecting, more time converting.
Frequently asked questions
Q How many outlets does Roamler's Foodservice Database cover?
Roamler's Foodservice Database covers over 4 million Foodservice establishments across Europe — including restaurants, bars, cafés, hotels, canteens, fast service venues, and other foodservice outlets. Coverage spans 27 European markets, with 30+ commercial filters per outlet including type, price positioning, terrace, delivery, opening hours, and geographic attributes.
Q How often is the Foodservice Database updated?
The database is updated on a continuous basis — combining systematic data collection, field verification during sales visits, and community-sourced updates. New outlet openings are flagged automatically, closed or renamed outlets are removed, and ownership changes are tracked. This live update model is what distinguishes it from static directory-based approaches, which can be significantly out of date within a few months.
Q What is white space analysis and how does the Foodservice Database support it?
White space analysis identifies high-potential outlets in a market that a brand is not yet distributing in. The Foodservice Database enables this by filtering the full outlet universe against a brand's current distribution list — surfacing the gap between where the brand is present and where it could be, weighted by outlet potential. This turns prospecting from a manual, intuition-driven process into a data-driven prioritisation exercise.