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Roamler Blog
Discover our retail and tech insights, articles & tips to empower your business! Grow your retail knowledge on various distribution channels and topics.
Featured article
Roamler Awards are back!
Welcome to the second edition of Roamler Awards, the competition for the best displays in-store and Out-of-home.
Featured article
The perfect serve as a driver for sales
The perfect serve offers a lot of value for the brand, consumers, and the hospitality industry. But how can a brand gain insight into its execution? We’ll explain using a case study from AB InBev, the world’s largest brewing chain.
Latest retail and Out-Of-Home news
Bitterbal 100th anniversary
Long live the Bitterbal! Celebrating its 100th anniversary this year, the bitterbal has been enjoyed in Dutch restaurants and bars in various sizes and shapes. We were wondering: is it still as popular today? And which bitterbal is the most favoured?
Out Of Home Trend Data 2023
Here are the top 3 biggest trends for the upcoming year as seen at the Horecava event, complemented with our own data.
Featured FAQ: Overview performed work
In this article we dive into Roamler’s way of reporting back to you, giving you an answer on the Frequently Asked Question “How do we get insight into the performed work and results?”.
Roamler Newsletter
Get the latest insights, innovations, and opportunities when it comes to efficiency for your business.
Latest tech news
Latest company news
Robert Pijselman joins Roamler as new Chairman of the Supervisory Board.
Pijselman is committed to helping Roamler and its Management Board to achieve the company’s European growth objectives.
Roamler acquires Datlinq and is ready to revolutionize in-store execution in Out-Of-Home
For the first time in OOH, manufacturers can leverage a complete dataset, combined with an extended operational footprint across Europe,
20 Million to accelerate crowd-working across Europe
Roamler has raised an investment of 20 million euros from Endeit Capital, Smartfin and Achmea Innovation Fund.
Consumer Report: Beer
Curious about the relationship between Europeans and beer? Read our findings in our latest “Beer Consumption” Consumer Report.
Consumer report: Meat Substitutes
To learn more about how and why consumers are slowly moving towards a meatless lifestyle, we asked our community of mobile users to tell us about their consumption of meat alternatives. Find out all answers in our Meat Substitutes consumer report.
Consumer Report: Ready Meals
We investigated the European consuming behaviors regarding Ready Meals from the supermarket. Find out all answers in our Ready Meals Consumer Report.
Consumer Report: Ice cream
The recent warm weeks were the perfect time to ask our large community to tell us about their consumption of and purchasing behavior regarding ice cream. Learn about the European ice cream preferences in our latest consumer report.
Free report: The Fruit&Veggies Hard Discounter Monitor – week 30 2019
Would you like to know how fruits and veggies are marketed within hard discounters across Europe? Download our free report for this week
Consumer report: shopping at petrol stations
How do European consumers behave during a visit to a petrol station? Do they just fill-up the tank or do they indulge in a snack or a coffee too? We’ve asked our large community to tell us all about their purchase habits while on the road.
Consumer report: the strawberry season
The strawberry season has just started, giving rise to a strong increase in consumption throughout Europe. We have asked our Community to tell us more about their purchasing habits around the most beloved red fruit.
Consumer report: dairy or dairy-free?
In recent years the market of dairy-free alternatives has witnessed an incredible rise in sales. We’ve asked our community to tell us about their preferences in terms of taste, shopping channel and much more.
Roamler Consumer Report: Shopping at Convenience stores
The Convenience channel has seen an increase in visits over the last few years. What are the main reasons and the most sought after products? We have asked our large community of shoppers about their purchasing practices at convenience stores.