As every year, our French team have followed 5 innovations and observed that beyond the presence, the quality of execution on the shelf is essential for a successful launch.
In retail execution, a lot is being measured. Often, however, measurements on the shop floor are one-off, while repeated and frequent measuring has many advantages.
We have relaunched our survey in 140 hypermarkets to identify the potential of all the branded fridges in four areas of the store: snacking, ice cream, drinks and checkouts. Discover the results.
How to keep track of your in-store execution throughout Europe? Read more about our collaboration with CLUSE.
Roamler has launched a follow-up to its fruiting vegetable monitors: the Exotic Fruit Monitor. The monitor gives a complete overview of exotic fruit in European stores.
How to check facings and promo boxes in 200 specialty hypermarkets? Read more about our collaboration with Philips Hue France.
In this article we dive into Roamler’s way of reporting back to you, giving you an answer on the Frequently Asked Question “How do we get insight into the performed work and results?”.
How does St Hubert, a French organisation specialized in agricultural food, measure the presence of its products in convenience stores with Roamler?
Our data shows a 5% decrease in second placement distribution. However, improving promotional distribution with only 3%, leads to 1% additional revenue. The question here is; how to achieve this 3% improvement?
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